Laely
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A 60-day program to help you create & launch your online course profitably—without the tech nonsense or content overwhelm.
elect your profitable course topic and T.A.S.T.Y. course name that sells
Position yourself as the brand authority in your niche
Build your audience of MVPs (Most Valuable PAYERS)
Get course sales before you even finish creating your course content
PART 1: THE COURSE
Step-by-step videos to help you create & launch your course in 60 days
I’m so literal, detailed, and thorough with my instructions and resources inside #CourseFromScratch. There’s little room for f* ups or mishaps.
Either you do the work and get the results, or you don’t do the work and don’t get the results. I’m here supporting you every step of the way.
PART 2: THE COMMUNITY
Live 24/7 support in our private community of course creators from around the world
Find launch partners & affiliates for your course launch
Connect with accountability partners in different stages of business
Learn what’s working (& not working) for other course creators in various niches
PART 3: THE COACHING
Group Coaching Calls to get your questions answered LIVE and workshop your course launch
Getting stuck? Join me on our group coaching calls, and we’ll workshop your course & launch.
Celebrate your wins from the week, and set new goals for the upcoming week. You’ll love the supportive community of other experts.
Receive tailored support during our weekly LIVE group Q&A calls.
I’m 100% dedicated to making sure you succeed in turning your expertise into your own premium online course.
Here’s what you’ll learn:
MODULE 0: INTRODUCTION
What are the 3 Cs of launching your course and getting paid?
What’s an MVC?
Set your course launch goal
“To date, I have 6 total signups at $497! I’m super geeked that within 6 weeks of joining #CourseFromScratch, I’ve made more than my money back and the next class will be pure profit. #receipts
– Eugene Bush, CEO of E-Tre Productions & Creator of The Producers Course
“Using Danielle’s amazing MVC system, I made $14,967 in revenue in 7 days. The MOST important thing it’s taught me is to cut all the fluff (webinars, decks, etc) and directly sell my MVC using a process that was enjoyable for both sides.”
– Nicaila Matthews Okome, Founder of Side Hustle Pro
MODULE 1: CUSTOMERS
Select your course topic
ID your Perfect Customer Profiles
Grow your email list by 250 subscribers
“The program has helped me gain clarity on what to offer clients and bring in value that they will actually pay for. It has also helped me realize my own value and charge prices that reflect what I’m truly worth.”
– Vanessa Smith, Founder of Mint Worthy
“4200 emails in 5 days. 24 people interested in my course that I haven’t completed yet. I guess governement contracts are hot.”
– Cassandra Bradford Wilson, Founder of Genesis Preferred
“The roadmap provided keeps me on track and always knowing what to go back to and tweak or check off. That means more than money for me at this point! I gained 2,700 email subs since first starting two months ago.”
– Lorell Hollandd, Founder of LorellLane.com
Create your Brag Bank
Write your Brand Authority Bio
Create your Fancy Framework
“I learned to showcase my storytelling gift, which has measurably improved my Instagram post content. I gained the mental clarity and emotional intelligence needed so that I can charge what I am truly worth. The ongoing access to Danielle, an engaged online community, and insights about course-development tools have been invaluable.”
– Michele Tapp Roseman, Founder of micheletapproseman.com
MODULE 3: CONTENT
Create your TASTY course title and subtitle
Outline your course’s learning and doing objectives
Create your Fancy Framework
“Danielle is an expert teacher. It’s one thing to know what you know and another thing to know how to teach what you know. Danielle’s years of experience working with course creators shows—she schools you in instructional design and she models it by structuring the curriculum in a clear, easy to follow way where one week builds upon the next. She also puts you into action and gets you out of your head. I’m a better business person and a better teacher because I now understand how to teach in a way that serves my clients better.”
– Titilayo Tinubu Ali, Founder of Own Your Expertise
MODULE 4: CONVERSIONS
Price your course
Learn the 9 mental triggers of a launch
What’s a phone funnel?
How to work with affiliates and pre-sell your course
“I grew my email list to 570, priced my course at $597, and made $4,500! I recently resigned from my job as a Communications Director. In #CourseFromScratch, I got more clear about what I want to offer.”
– Ashley Joy, Founder of Ashley Joy Speaks
“With Danielle’s help, I sold out my first program and set up my course platform in a weekend. In just 2 months, I booked over $20,000 in course sales by promoting to my Instagram followers.”
– Mandela Schumacher-Hodge Dixon, Host of The Startup Couch, Forbes 30 Under 30
“I landed my first affiliate partner; I have $300 in sales; I got 45 emails in 1 day; I set up IG easily; I recently got the first sale that I did zero work for. Danielle’s low or no tech system is of utmost importance.”
– Daniel Hunt, Founder of Loan Life
EXTRAS
Weekly Q&A calls with Danielle
7-Day Email List Builder
3 FREE months of Teachable Pro
#WebinarFromScratch
Tech Tutorials
And even more extras!
The community and the coaching calls are first class. Everyone is super supportive and I have found a tribe of like-minded women and we have formed an accountability circle. I love that about the group, everyone is friendly, and supportive, like Danielle.
The course is the bomb! Bite sized learning is spot-on. It is just enough information so as not to overwhelm. The ability to ask any question and receive honest feedback is priceless. Well work the money 1000x over.
– Aithyni Rucker Robinson, Founder of The Career Design Lab
“I would describe Danielle as amazing, thorough and ACCESSIBLE, which is awesome. The community is extremely supportive and motivating and the course provides the structure that I need. I’m SO grateful to have found all of the above!”
– Kimberly Blount, Founder of Real Life True You.
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